The Four Important Roles Revisited

We were on a call with a prospective seller the other day and asked at the end – as we always do – if they had any questions for us. The CEO said he was curious about succession planning, but that he had already printed out our guide from our website and so was going to use that no matter what.

The CFO then asked about diligence, so I pointed her to our checklist.

Then the head of sales asked about how we might work together post-close, so we said check out our CEO Guide.

Finally, they asked how we think about org structure. While we didn’t have enough details to be prescriptive, I fell back, because I think it’s true, on the four important roles (we’re happy to open-source so much).

Every organization needs:

  1. A person and/or group creating opportunities.

  2. A person and/or group deciding which opportunities to pursue.

  3. A person and/or group actualizing those opportunities.

  4. A person and/or group keeping score of how it all goes.

Cover these four bases and, if you have a long time horizon, while you won’t always get results, you’ll usually get better. And provided your time horizon is long, getting better is what matters most.

 
 

Tim


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